Assistant Director Integrated Marketing

RMA Group

Job Description

Job Title: Assistant Director, Integrated Marketing

Job Location: Paya Lebar

Job Type: 2 year Contract

Working Hours: Monday to Friday, 830am to 6pm

Our Client:

Our client is a national movement that provides opportunities for all Singaporeans to develop to their fullest potential at different stages of their lives. Regardless of your starting point, you can realise your goals and aspirations through a holistic system of education and training.

Job Responsibilities:

  • Manage and build a cohesive and effective team that can collaborate with internal and external stakeholders to develop marketing messages and implement marketing campaigns (above-the-line, below-the-line, social media and events) for key initiatives and programmes. These include:
  • Plan effective marketing strategies for key target audiences - Manage integrated marketing campaigns from conceptualisation to implementation, which includes planning, monitoring of campaign effectiveness and analysing of surveys to improve outcome and identify opportunities
  • Plan, allocate and manage resources required for campaign/project execution, including procurement of required supporting services
  • Manage appointed vendors, such as creative and media agencies, for timely delivery and effective results
  • Participate in behavioural insights projects to determine motivations and barriers of target segments for better marketing and engagement outcomes
  • Work closely with other departments within the division to ensure synergy and foster camaraderie
  • Lead/participate in inter-team taskforce projects when required

Job Requirements:

  • Tertiary qualifications in communications or related discipline Assistant: At least 10 years of relevant work experience in marketing and communications
  • Experience in end-to-end conceptualising, executing and tracking pf publicity campaigns
  • Strong understanding of various marketing trends, platforms/channels and tactics
  • Knowledge of website and social media analytics and reporting tools
  • Good copywriting skills
  • Excellent project management and budget planning skills
  • Strategic, innovative and proactive in delivering outcomes required
  • Strong interpersonal skills and a good team player, able to work with multiple stakeholders
  • Experience in managing a team will be an advantage

If interested, please share your updated CV in word format at stating your salary expectations to take it forward.

To expedite processing, you can lodge your application directly at or

Manisha Sharma

RMA Consultants Pte Ltd

EA License No. 93C4403

EA Regn. No. R1872602

RMA Group
RMA Group
8 Kaki Bukit Avenue 1 #05-05/06/07/08